Category: Swindon


Video Marketing & Promotion

With YouTube the second most popular search engine after Google, use of video to push your message should be part of your general marketing plan. It’s not that difficult to do, there are plenty of online guides or talk to us about creating something for you.

We recently commissioned this video to promote our local Swindon Directory at www.OpenSwindon.co.uk, and it already appears top of YouTube for search terms like – swindon websites.

Video is an easy way to promote your business and it’s great for getting a message across.

See also Tips for Professional Video Podcasting.

 

Advertising Rate Calculator for Swindon Link

We have recently completed an advertising rate calculator for Swindon Link magazine, allowing advertisers to calculate the cost of both online advertising and magazine advertising in Swindon’s most popular free monthly news magazine.

Since launch, a number of new advertisers have come on board.

Online calculator tools can be used effectively to encourage user interaction, to provide users with useful information, to collect data and to initiate first contact with potential customers. We have a couple of new calculators on the drawing board, if you’d like to have one for your website, do get in touch.

swindon brunelTop Ten Swindon websites you should register with to improve your local online presence.

Whatever you might be looking for the chances are you are looking locally, and connecting with local customers is key for most businesses too, which is why local online advertising is so important.
With a thriving economy, Swindon has more than it’s fair share of online news websites and directories offering a host of online advertising opportunities for local webmasters. It’s also worth remembering that the big search engines, Google, Yahoo, and Bing all display local search results and allow website managers to add listings for free.

The Swindon Advertiser includes a trade directory but the free listing includes only a company name and telephone number. Weblink (together with description, address and service listing) is available for £156.

Swindon Link Magazine, offers free text link ads and placement in their business directory to advertisers, banner adverts currently available for £20 per month.

OpenSwindon.co.uk offers free weblinks, banner advertising starts at £50 for one year.

Swindon Web, £180 a year for a link in the A-Z directory, banner advertising from £420 a year or £35 a month.

Swindon Business News, targets business users in particular, banner placement available.

Swindon Directory at swindon-directory.com offers free links and free banner advertising for a short time and The Swindon Directory at theswindondirectory.co.uk also offers free listings, though the interface is a bit clunky.

Gumtree Swindon, probably the best place for local classifieds, and is also handy for link building.

Touch Local and The Best of Swindon are really nationwide websites with a focus on local search.

So, off to work now, prepare your website details and try to visit as many of the above websites as possible to start improving your search traffic. Oh, any websites we’ve missed? Do please let us know!
Photo at the top features Brunel who helped put Swindon on the map when the town featured as a major junction between Bristol and London along the Great Western Railway.

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